Target Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Target
D2C brands Harry’s and ThirdLove look for new paths for growth

D2C brands Harry’s and ThirdLove look for new paths for growth

Article
Apr 26, 2022

Diversification is key to Harry’s and ThirdLove’s growth plans: With consumer enthusiasm waning for direct-to-consumer models, the two companies offer a glimpse of what’s to come.

Online returns eat into retailers’ bottom lines

Online returns eat into retailers’ bottom lines

Article
Apr 18, 2022

Retailers need multiple approaches to curb the cost of returns: With online returns costing retailers 21% of their order value on average, retailers need several ways to lower associated fees.

Amazon risks alienating sellers with a new surcharge as its labor struggles continue

Amazon risks alienating sellers with a new surcharge as its labor struggles continue

Article
Apr 15, 2022

Amazon flexes its market power with seller surcharges, anti-union stance: Despite rapid growth during the pandemic, the ecommerce giant is passing fuel and inflation costs onto its sellers while resisting calls to improve working conditions.

Lululemon enters the fast-growing online fashion resale market

Lululemon enters the fast-growing online fashion resale market

Article
Apr 15, 2022

The apparel resale market heats up: We expect annual average sales per buyer via online fashion resale marketplaces will more than double between 2021 and 2025.

Spotlight: Private Label Brands 2022

Spotlight: Private Label Brands 2022

Report
Apr 05, 2022

Private label brands have taken on increasing importance in retailers’ arsenals on the heels of positive consumer sentiment. This report looks at how retailers can use store brands to bolster their product assortment and thus increase their margins.

US Apparel Retail Features Benchmark 2022

US Apparel Retail Features Benchmark 2022

Report
Mar 31, 2022

Here’s a breakdown of the online and in-store features that apparel retail shoppers value the most, and a ranking of how 10 leading retailers stack up.

US Digital Grocery Features Benchmark 2022

US Digital Grocery Features Benchmark 2022

Report
Mar 31, 2022

This inaugural benchmark evaluates 10 leading digital grocery services, ranked based on consumers’ demand for 30 different features.

Instacart adds 'tech provider' to its already lengthy resume

Instacart adds 'tech provider' to its already lengthy resume

Article
Mar 28, 2022

A changing grocery delivery landscape forces Instacart to diversify: The delivery company launches a suite of retailer-focused tech solutions as rivals encroach on its turf.

The pandemic is altering what, how, and where consumers are shopping

The pandemic is altering what, how, and where consumers are shopping

Article
Mar 23, 2022

Retailers need to take note of consumers’ shifting shopping behaviors: Rising inflation and supply chain shortages have driven consumers to adjust where and how they spend their money.

US Ecommerce by Category 2022

US Ecommerce by Category 2022

Report
Mar 21, 2022

US retail sales growth will stabilize in 2022, but changes wrought by two years of the pandemic will drive growth in online automotive and grocery sales.

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More retailers are aiming for delivery self-reliance

More retailers are aiming for delivery self-reliance

Article
Mar 18, 2022

Retailers take last-mile fulfillment into their own hands: Companies like Costco and Amazon are building their own logistics networks, to the detriment of FedEx and UPS.

Retailers push sustainability efforts to combat greenwashing claims

Retailers push sustainability efforts to combat greenwashing claims

Article
Mar 18, 2022

Consumer trust in eco-friendly claims is wavering: That’s driving large retailers such as Amazon, Target, and Starbucks to find new ways to demonstrate the effectiveness of their efforts.

Will Pinterest TV change the game, a surprising stat about Target, and Amazon lets you DJ

Will Pinterest TV change the game, a surprising stat about Target, and Amazon lets you DJ

Audio
Mar 14, 2022

Hear how Pinterest is doing and whether they're close to being acquired. For "In Other News," we discuss an interesting stat about Target and Amazon's new app that lets you DJ your own radio show. Tune in to the discussion with our analyst Andrew Lipsman.

US Click-and-Collect Forecast 2022

US Click-and-Collect Forecast 2022

Report
Mar 09, 2022

US click-and-collect sales will maintain strong momentum over the near term, but the fulfillment method is no longer meaningfully stealing dollar volume share from delivery or from in-store purchasing.

Retail Media Networks Perception Benchmark 2022

Retail Media Networks Perception Benchmark 2022

Report
Mar 08, 2022

Here’s how ad buyers ranked the retail media networks of 11 major retailers—Amazon, Best Buy, Costco Wholesale, eBay, The Home Depot, Instacart, Kroger, Macy’s, Target, Walmart, and Wayfair—according to the attributes they value most.

Retailers look to membership programs to spur growth

Retailers look to membership programs to spur growth

Article
Mar 07, 2022

Can membership programs provide a new revenue stream for retailers? Best Buy and Walmart are taking a page from Amazon Prime and AppleCare as they build out their programs.

Amazon retools its brick-and-mortar strategy to prioritize grocery

Amazon retools its brick-and-mortar strategy to prioritize grocery

Article
Mar 04, 2022

Amazon’s freewheeling approach to brick-and-mortar is at an end: The retail giant closes stores as it focuses on boosting profitability and winning grocery market share from Walmart and Target.

Competition for workers grows, putting the onus on retailers to keep employees happy

Article
Mar 02, 2022

The tight labor market is empowering retail workers: Boosting pay can help retailers retain staff and ensure they’re providing a good customer experience.

Last-mile fulfillment is the latest priority for retailers

Last-mile fulfillment is the latest priority for retailers

Article
Mar 02, 2022

Retailers invest in last-mile fulfillment as shoppers clamor for convenience: Growing ecommerce business has led companies to revamp their brick-and-mortar footprints and adopt autonomous delivery methods.

Black History Month offers retailers an opportunity to meet unmet demand

Black History Month offers retailers an opportunity to meet unmet demand

Article
Feb 25, 2022

Black-owned brands are underrepresented on store shelves: While many retailers use Black History Month to support Black-owned businesses, addressing long-term inequities is a year-round challenge.

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