Target Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Target
Amazon's CPG Business: Will Private Labels or Exclusive Brands Dominate?

Amazon's CPG Business: Will Private Labels or Exclusive Brands Dominate?

Article
Jul 17, 2019

AmazonFresh, Amazon Pantry and Amazon’s Whole Foods operation cater specifically to the consumer packaged goods (CPG) market. But almost none of the retail giant’s CPG sales come from Amazon-branded goods.

Amazon Prime Day 2019

Amazon Prime Day 2019

Report
Jul 11, 2019

Amazon Prime Day has emerged as a massive midsummer shopping event that drives incremental shopping at Amazon and competing retailers while serving as the unofficial lead-in to the back-to-school shopping season.

Walmart, Target Can Expect to Cash In on Prime Day

Walmart, Target Can Expect to Cash In on Prime Day

Article
Jul 09, 2019

It may have started as a holiday manufactured by Amazon, but Prime Day has become one of the biggest shopping events of the year. Nearly every major online retailer—including Walmart, Target and eBay—now offers competing sales during the annual July shopping event. For many Prime Day shoppers, the search for the best deals online doesn’t end with Amazon.

Global Ecommerce 2019

Global Ecommerce 2019

Report
Jun 27, 2019

The global ecommerce market will rise more than 20% in 2019, despite mounting economic uncertainty and declining consumer spending growth around the world.

US Ecommerce 2019

US Ecommerce 2019

Report
Jun 27, 2019

US ecommerce will continue to grow by double digits in 2019 amid a strong economic backdrop that is beginning to moderate compared with prior years.

More Retail Shopping Apps for Google Play, but New Additions Slow in App Store

More Retail Shopping Apps for Google Play, but New Additions Slow in App Store

Article
May 30, 2019

Thousands of new shopping apps continue to pop up in Apple’s App Store and the Google Play store each year as consumers gear their shopping habits towards mobile. But the increase in competition might be causing smaller retailers and startups to think twice about investing in app development, especially on the iOS marketplace.

Amazon Prime Members and Their Need for (Shipping) Speed

Amazon Prime Members and Their Need for (Shipping) Speed

Article
Apr 29, 2019

Last week, Amazon announced its latest ploy to attract and retain Prime members: An $800 million investment in one-day delivery. This expansion initiative comes when growth among its most lucrative shoppers is waning. We estimate that US Prime user growth will be less than 9% this year, vs. 12.5% in 2018.

Grocery Ecommerce 2019

Grocery Ecommerce 2019

Report
Apr 08, 2019

Grocery is the least penetrated but fastest-growing category in ecommerce today. Traditional brands and retailers need to understand why this channel shift is accelerating and adjust their marketing and selling strategies accordingly.

US Retailers Are Going Big on BOPUS

US Retailers Are Going Big on BOPUS

Article
Apr 08, 2019

Last year, the number of locations offering “buy online, pick up in-store” (BOPUS) nearly doubled among leading US grocery retailers. Walmart (and various third-party partners), Target/Shipt, Kroger/Instacart, Ahold and Albertsons brought their collective number of click-and-collect locations from 2,451 in January 2018 to 5,800 in December 2018, per data from CommonSense Robotics.

Here's Why Stores Still Matter in the Digital Age

Article
Mar 25, 2019

While retail ecommerce sales are growing rapidly in the US, brick-and-mortar shopping is still important to consumers. They’ll spend almost 90% of their retail dollars in person this year, and a large portion of that foot traffic comes from webrooming.

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Successful Online Grocery Hinges on Logistics

Successful Online Grocery Hinges on Logistics

Article
Mar 21, 2019

The online grocery market is starting to reach an inflection point, but in order to achieve success, retailers must overcome key logistical hurdles.

Phone Dead? Just Head to Your Nearest Retailer

Article
Mar 08, 2019

In-store charging stations offer a solutions for brick and mortars desperate to stay relevant.

How Three Established Ecommerce Industries Stay Relevant

Article
Feb 28, 2019

“Try before you buy,” AR and an improved online experience will breathe new life into established ecommerce categories like apparel and accessories, furniture and home furnishings, and toys and hobbies by the end of our 2023 forecast period.

US 2018 Holiday Season Review and 2019 Preview

US 2018 Holiday Season Review and 2019 Preview

Report
Feb 21, 2019

2018 was a banner year for US holiday retail sales across both brick-and-mortar and ecommerce. But with more economic uncertainty ahead, the 2019 holiday season is not shaping up to be quite as strong.

A 10% Discount? Sure, What Do You Want to Know?

A 10% Discount? Sure, What Do You Want to Know?

Article
Jan 25, 2019

Consumers don’t fully trust retailers with their data. But, they’ll put their reservations aside for the right price.

Four Mobile Payment Trends to Watch for in 2019

Four Mobile Payment Trends to Watch for in 2019

Article
Dec 20, 2018

Mobile payments have been thought to be on the cusp of widespread adoption for several years now. But most consumers have responded to the technology with a noncommittal shrug.

The Future of Retail 2019

The Future of Retail 2019

Report
Dec 05, 2018

Retail is in the midst of a transformation, at both physical stores and online. This report examines 10 trends that will most shape retail in the year ahead.

How Digitally Native Brands Will Shape Brick-and-Mortar Retail in 2019

How Digitally Native Brands Will Shape Brick-and-Mortar Retail in 2019

Article
Nov 29, 2018

The consumer retail economy, buttressed by low unemployment and rising wages, is experiencing its best growth since 2011. And despite the 2018 demise of old-retail stalwarts like Sears and Toys "R" Us, recent gains at retail aren’t only flowing in the direction of digital – although they do increasingly bear hallmarks of its influence.

Where Do Former Toys 'R' Us Customers Shop Now?

Where Do Former Toys 'R' Us Customers Shop Now?

Article
Nov 15, 2018

Store closures are the hallmark of the so-called retail apocalypse, but the demise of brick-and-mortar locations might be more apparent to industry watchers. The average consumer doesn't always pay attention—unless a particular store meant something to them.

On-Demand, Analyst Panel Webinar: CPG Insights—The Market Drivers You Need to Know for 2019

Video
Nov 13, 2018

In this special webinar panel of eMarketer analysts you'll learn the market forces changing the ways consumers shop for consumer packaged goods, and the drivers affecting how CPG companies sell to consumers.

Powerful data and analysis on nearly every digital topic.

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